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Mastercraft News

Oct. 7, 2009

Mastercraft and Cleanfix Reinigungssysteme AG of Switzerland announce an exclusive North American distribution agreement for Cleanfix brand.

-Mastercraft brings precision Swiss floorcare technology to North America-

NEWBURGH, New York (Oct. 7, 2009)-Mastercraft, a leading manufacturer of professional floorcare products, today announced that it will be the exclusive provider of Swiss Cleanfix branded machines in the U.S., Canada and Mexico. Expanding upon a nearly 20-year relationship, Mastercraft will offer Cleanfix's precision, innovative machines under the Mastercraft powered by Cleanfix® brand to North American distributors, national accounts, building service contractors (BSCs) and commercial end users. The machines will be on display at ISSA/INTERCLEAN® North America, booth 1012, Oct. 7-9.

"We have been providing innovative floorcare solutions to the industry for more than 60 years," said Jay Goldberg, CEO, Mastercraft. "Cleanfix is one of the largest and most well respected floorcare brands in Europe. Together, we are bringing something truly unique to the North American floorcare market in terms of innovation, durability and performance. We are excited to be the exclusive provider of the Cleanfix brand in North America and anticipate strong demand."

Mastercraft powered by Cleanfix products offered in North America include dry and backpack vacuums, push sweepers, battery and oscillating floor machines, single-disc floor machines, carpet cleaning machines, steam vacuums and hard floor scrubbers. Additionally, the product line will be supported by USA-CLEAN, a certified network of floorcare machine specialists with technicians in all 50 states and Canada. This ensures consistent, high quality support for Mastercraft powered by Cleanfix customers throughout North America.

"Mastercraft has a similar history in North America of bringing high quality, innovative floorcare products to the market," said Christoph Loosli, owner and chairman of Cleanfix. "We have been working together for nearly two decades. Combining our resources allows North American customers to leverage what is best of both Cleanfix and Mastercraft. We believe that together, we can best serve the North American market."

Key Mastercraft powered by Cleanfix innovations include the ROBO 40, a new cleaning robot that can clean up to 12,900 square feet without human input, and the RA320B, a compact battery powered mini scrubber. Representing the most advanced automatic cleaning technology in the world, the ROBO 40 is controlled by the CURONA navigation system which features eight ultrasonic sensors and three infrared sensors ensuring the robot is aware of its environment at all times. The RA320B mini scrubber is agile and easy to use. It features two detachable tanks to separate clean and dirty solutions, and counter-rotating brushes that provide superior cleaning even in deep joints and safety floors.

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